Creating a font palette for your brand is essential for developing a cohesive and strong presence online and in print. Fonts are not merely decorative; they convey your brand’s personality and values. Combining different font styles strategically can leave a memorable impression on your clients.
Canva offers hundreds of font options, but not all fonts are created equal. To create an elevated look for your brand, you need to be intentional with the fonts you choose. That’s why I’ve created this handy guide to help you feel less overwhelmed by the options. The typefaces you select for your business play a crucial role in shaping the overall look and feel of your brand. Scroll through to discover the best fonts available on Canva and explore pre-made font palettes that will make designing a breeze.
The different font styles and their characteristics
1. Serif characteristics: Classic, timeless, vintage, high-end, elegant
2. Sans serif characteristics: Modern, bold, innovative, clean, professional
3. Script characteristics: Friendly, youthful, playful, retro, welcoming
4. Slab serif characteristics: Masculine, modern, tech-oriented, expert, minimal
5. Monospace characteristics: Modern, evenly spaced, masculine, minimal
Canva fonts available
Here’s a curated list of 5 free and 5 paid fonts from Canva for each font style:
Serif fonts
- Free: Libre Baskerville, Playfair Display, Lora, Merriweather, EB Garamond
- Paid: Didot, Georgia Pro, Bodoni MT, Freight Text, Sabon Pro
Sans serif fonts
- Free: Open Sans, Poppins, Lato, Montserrat, Raleway
- Paid: Proxima Nova, Avenir Next, Gotham, Futura, Circular Std
Script fonts
- Free: Pacifico, Dancing Script, Yellowtail, Great Vibes, Satisfy
- Paid: Sign Painter, Bickham Script Pro, Adelicia, Madina Script, Melika Letter
Slab serif fonts
- Free: Roboto Slab, Arvo, Zilla Slab, Bitter, Rockwell
- Paid: Museo Slab, Egyptienne, Soho, Clarendon, Sentinel
Monospace fonts
- Paid: Pitch, Monaco, Operator Mono, Input Mono, Consolas
- Free: Courier Prime, Space Mono, Anonymous Pro, IBM Plex Mono, VT323
How to style Canva fonts in your designs
Your font palette helps establish a content hierarchy, making it easier for readers to scan and digest your content. By using different font styles intentionally, you can create visually engaging and cohesive designs. Below are six font palettes with combinations for titles, headings, subheadings, and body text.
Font palette 1; “The Classic Elegance”
Title: Playfair Display
Heading: Montserrat
Subheading: Raleway
Body text: Libre Baskerville
Font palette 2 “The Professional Sophisticate”
Title: Bauer Bodoni
Heading: Proxima Nova
Subheading: Open Sans
Body text: Lora
Font palette 3 “The Friendly Creative”
Title: Pacifico
Heading: Poppins
Subheading: Roboto Slab
Body text: Merriweather
Font palette 4 “The Modern Minimalist”
Title: Georgia Pro
Heading: Futura
Subheading: Rockwell
Body text: EB Garamond
Font palette 5 “The Playful Trendsetter”
Title: Leckerli One
Heading: Gotham
Subheading: Lato
Body text: Playfair Display
Font palette 6 “The Tech Visionary”
Title: Space Mono
Heading: Avenir Next Arabic
Subheading: Museo Moderno
Body text: Anonymous Pro
With these palettes, you can create stunning designs that are both functional and beautiful, ensuring your brand’s message is communicated effectively.
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